In this episode, I interview Sanchali Pal, the co-founder and CEO of Joro, and app and community to help people automatically track their carbon footprints, discover and stick with low-carbon habits, and see their small steps add up to big impact for for themselves and the planet.
I have known Sanchali for a while and have found her to be both very smart, and incredibly mission driven. I was a little apprehensive to bring her on as a guest, because I have found myself a bit skeptical about the impact that changing consumer behavior can have on the problem, given how deep the hole we are in is and how limited our time horizon is to act. But this is an important topic and debate, and Sanchali is as knowledgable on the issue as anyone.
We cover a number of topics in this episode, including the role of consumer behavior change in the climate fight, what types of behavior change is most impactful, and what levers we have to impact consumer behavior most effectively. We also chat about what other areas can be helpful to the problem beyond the role of consumers.
I really enjoyed this discussion, and Sanchali did a good job of educating me and making the case for why consumers play an important role. I hope you find this episode as valuable and informative as I did!
You can find me on twitter @jjacobs22 and email at firstname.lastname@example.org, where I encourage you to share your feedback on episodes and provide suggestions for future guests or topics you'd like to see covered on the show.
Links for topics discussed in this episode:
Food, Inc.: https://en.wikipedia.org/wiki/Food,_Inc.
Ant Forest by AliPay: https://www.alizila.com/how-alipay-users-planted-100m-trees-in-china/
Carbon Offset: https://en.wikipedia.org/wiki/Carbon_offset
Mobile Carbon Footprinting Project at MIT: https://climate.mit.edu/projects/mobile-carbon-footprinting-project-mit
Katharine Hayhoe: https://twitter.com/khayhoe